Bulgari built the New Curiosity Shop to symbolize creativity in the brand, to challenge and surpass previous set limits, to bring about a contemporary edge to things, and to pay homage to the Old Curiosity Shop that opened in 1905. The New Curiosity Shop was designed as a concept store by Bulgari in order to restore and honor the once legendary Old Curiosity Shop at Via dei Condotti in Rome. Bulgari’s founder, Sotirio Bulgari got the name for the shop from a Charles…
Jewelry Women's Style
April 23, 2018
The New Curiosity Shop by Bvlgari Opens in Rome
